Imogen Maxi Dress

A-Line Maxi Evening Dress — Ball Gown, One-Shoulder for Evening, Formal & Wedding Guest

Made for effortless elegance, the Maxi Evening Dress is cut from a polyester fabric with a tatting weave. A floral pattern runs across the piece. Finished with appliques for subtle movement and texture. The fabric holds its shape while staying comfortable to wear through a long day or evening.

A a-line silhouette skims the body and defines the shape. The one-shoulder neckline frames the shoulders and neckline cleanly. It is designed sleeveless, keeping the shoulders bare. A natural factors waist marks the narrowest point and lengthens the line. The maxi length falls with an easy, fluid drape.

It is made for evening, wedding guest, party, prom, formal, homecoming and gala occasions and the moments that call for something considered. Style it with heels and a slim clutch to dress it up, or with flats and delicate jewellery for an easier take — the clean lines take direction either way. Choose the shade that fits the moment from Bright Red, Sapphire blue, Butter Yellow, Burgundy, Pink and Black.

Style Features

• Strapless neckline
• Ball Gown silhouette
• Sleeveless cut
• Polyester fabric
• Floor-Length length
• Natural Factors waist

Styling Guide

• Evening: Finish with elegant heels and a slim clutch for evening events.
• Wedding Guest: Add heeled sandals and a compact clutch to look polished all day.
• Party: Add statement earrings and a compact clutch for a night out.
• Prom: Complete the look with strappy heels and a small clutch.
• Formal: Complete the look with classic heels and understated jewellery.
• Homecoming: Team with block heels and delicate jewellery for the dance.
• Gala: Elevate with fine jewellery and a structured clutch for a black-tie feel.

Why It Works

• The silhouette is narrow at the waist and widening from the hip.
• You get a full-length hem — allow for heels so it clears the floor.

Size Guide

Specifications

• Available Colours: Bright Red, Sapphire blue, Butter Yellow, Burgundy, Pink, Black
• Pattern: Floral
• Available Sizes: 2, 4, 6, 8, 10, 12, 14, 14W, 16, 16W, 18W
• Material: Polyester
• Length: Floor-Length
• Neckline: Strapless
• Silhouette: Ball Gown
• Sleeves: Sleeveless
• Designed For: Evening, Wedding Guest, Party, Prom, Formal, Homecoming, Gala

Care Instructions

• Hand wash cold, or machine wash cold on a gentle cycle inside a mesh laundry bag.
• Do not bleach.
• Hang to dry; avoid high-heat tumble drying.
• Steam rather than iron; use a low heat on delicate fabrics if needed.
• Store on a padded hanger to hold the shape.

Shipping & Returns

Free shipping on all US orders. 30-day return policy — items must be unused with original tags attached. See our FAQ page for full details.

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Model is 5'7" (170 cm), wearing size S.

True to size. Between sizes? Size up.

Full measurements in the chart.

Cold hand wash, lay flat to dry. Or dry-clean to make it last longer.